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The Salon: Art + Design

Group Show

08.11.18 - 12.11.18 Cape Town

Collectible design from Africa will be represented for the first time at The Salon Art + Design in New York when Southern Guild exhibits at the prestigious fair in Manhattan from 8-12 November, 2018. The gallery will present work by 21 South African artists showcasing the exquisite craftsmanship and rich narratives that make South African design unique.

“Collectively, the work we represent collapses the borders between craft and design, ‘First’ and ‘Third’ Worlds, designer and manufacturer,” said Trevyn McGowan, co-founder of Southern Guild and chief executive officer of its parent company, The Guild Group. “Part of what makes our work so unique is that it is complex and divergent – it can’t be collapsed into a neat overarching ‘identity’. Many artists draw deeply from their personal histories, cultural heritage and indigenous crafting traditions, interpreting them in contemporary ways. But their work is all stirring and tactile, familiar and strange at the same time.”

Every November The Salon Art + Design welcomes the world’s finest international galleries exhibiting historical, modern and contemporary furniture, groundbreaking design and late 19th through 21st-century art. It showcases a wide range of both fine and decorative arts, from classic designs by the great international 20th-century masters to creative works by today’s most innovative young artists. The event takes place at the Park Avenue Armory in Manhattan, with its immense 55,000-square-foot Wade Thompson Drill Hall, modelled after 19th-century European train stations, and historic rooms designed by leading period designers Louis Comfort Tiffany and the Herter Brothers. Acknowledging the intent of collectors and interior designers to create environments rather than simply amass objects, the Salon exhibitors are chosen for their precise and creative way of presenting material that both predicts and reflects trends in the international culture of living. Ultimately, The Salon is curated on the premise that collectors and designers insist on a vibrant, uncommon array of styles, materials, and periods as long as the quality is impeccable.

“The Salon is extremely pleased to welcome Southern Guild, our first South African exhibitor to the fair,” said Jill Bokor, executive director of The Salon. “I have been seeing their work at other shows in the past few years and have always been impressed by the breadth and diversity of its designers and by the overall aesthetic of the gallery.  We look forward to introducing our visitors to new designers and their uncommon use of colour, materials and form. It’s always exciting to include a different culture bringing new sensibility to the fair; we’re thrilled to have them and can’t wait to see their booth.  Everything points to a new treasure trove of material for designers and private clients who buy collectible design.”